playbook for AN UNCERTAIN WORLD.

ALL CONTENT IS LICENCED BY ELECTRO STRATEGY STUDIO UNDER CREATIVE COMMONS CC BY 4.0

Sustainable GROWTH.

Identify opportunities for immediate value and long-term shareholder return.

Defining new, greener value chains that can transform brands and take us closer to Net Zero by 2030/50.

SHARED VALUE(S).

Design brands and products that play a stronger role in people’s lives, and the world.

Decoding real needs from the complexity of changing behaviours and smarter technology.

RESILIENT CONNECTIONS.

Create a connected ecosystem of products, services and partners that is more resilient to market dynamics.

Building valuable brand relationships through cohesive, compelling experiences.

MINI BRAND STRATEGY PLAYBOOK

BLUEPRINT FOR EMBRACING CHANGE

Dec 2024

THE 4C STRATEGY Framework

FOUNDATIONS FOR MODERN BRANDS


JAN 2024
Colorful word cloud featuring words related to strategy, studio, and electro, with 'STRATEGY' in bright green, 'STUDIO' in orange, and other words in shades of blue and gray.

BUSINESS MODEL INNOVATION

OCT 2025

DESIGN STUDIOS AS A «THIRD SPACE»

SEP 2025

A GUIDE TO BETTER AI RESPONSES

FEB 2025

UNCERTAIN WORLDS

PART 1 -
CONNECTED BRANDS AND ECOSYSTEMS

NOV 2023

UNCERTAIN WORLDS

PART 2 -
DESIGNING BRANDS
AS A FORCE FOR GOOD

NOV 2023

UNCERTAIN WORLDS

PART 3 -
SYSTEMS THINKING FOR BRAND DESIGNERS

DEC 2023

UNCERTAIN WORLDS

PART 4 -
DESIGNING RESILIENT BRANDS

JUN 2024

UNCERTAIN WORLDS

PART 5 -
EXPLORING BRAND FUTURES

JUL 2024
June 2023

REWIRING
THE FUTURE

PART 2 -
HOW TO REWIRE
THE ENTERPRISE

SEPT 2023

RADICAL THOUGHTS

PART 1 -
THE SOCIETY OF
THE SPECTACLE

APR 2024

RADICAL THOUGHTS

PART 2 -
THE CYBORG MANIFESTO

MAY 2024

RADICAL THOUGHTS

PART 3 -
REIMAGINING A SYNTHETIC FUTURE

SEPT 2024